STORIES ARE KIND OF OUR THING
One time, we were at this party in an walnut orchard. Like, a really classy, grown up party which included a fine feast of many luxurious foods and wine. Not knowing each other, but because we were both at this party, we apparently had all the same friends. After dinner, Nicole walks up to Heidi and blatantly asks what Heidi does for a living. Heidi, without much practice or anticipation of this moment, says that she is some sort of business consultant, though looking back, we can't remember what term she actually used. Apparently, it grabbed Nicole's attention and she then insisted that Heidi come in and meet with her immediately the next week. The rest is basically history.
THE POINT OF THE STORY IS THIS:
Nicole is the up front, inspire you to take a leap you didn't know you needed to take type. Heidi is the strategic, perfectly phrased, make it work type. In short, the perfect combination of the idealist and realist.
WHAT YOU SHOULD KNOW ABOUT US
Some of my favorite memories as a child were the days when I sat around the kitchen table with my dad and talked business, bouncing around ideas and plans and numbers. Now almost 20 years later, I've launched 2 of my own companies and brands, and have helped dozens of others do the same.
I began my career hoping to help businesses make their companies' identities impactful and effective. After 5 years, I realize that these were just small parts of a larger system.
Hey! My name is Heidi Musick. (Yes! Pronounced like the music that joyfully comes out of your radio)
I strive to live a simple life in a complex world. With a background in Project Management, I was destined for tech companies and bay area commutes. Yet, I totally idolize the GUMPTION of the business entrepreneur. Not the glory (because there isn't much), not the #girlbosslife (because, com'on, really?). I love people with true grit and spirited initiative, and strive to fill those big shoes as well.